Web Exclusive! Derek Van Volkom, VP of Account Services, Lanmark360--a marketing agency specializing in dentistry and healthcare--shares some additional tips he feels every lab owner should keep in mind...See more as they focus on content marketing.
As the dental industry moves toward increasing automation, the shift may be uncomfortable with painful adjustments for technicians and dentists alike. But those who don't get comfortable with automated fabrication may have a difficult time remaining competitive in the future. Their choice may become: adapt or retire. I see three major trends in the next five to 10 years:
Automated laboratory fabrication methods will take over and manual fabrication methods and use of impression materials will fall by the wayside. But as automated technologies increase, both dentists and technicians will still need to know the principles of dental restoration design and properties of the materials they use in order to achieve reliable longevity of their work.
Automated clinical fabrication techniques will improve to the point where they become commonplace, especially for single-unit restorations. Right now CEREC and Evolution 4D have this market, but other players will come forth too. It's important...
The balance sheetâcomprised of assets, liabilities and the ownerâs equityâprovides a snapshot of the financial condition of your laboratory at any given time.
With all the bad news about stiff competition and price erosion, I thought we all could use a “feel good” reminder that you deliver an invaluable service to the patients who receive your work; I’m one of them!
In March 2013, I went to a local general practitioner to have number 14 looked at. I was unable to chew without getting a shooting pain. (I wrote about this earlier and, for the details and more photos, go to http://lmtmag.com/series/baddentistry.)
Unfortunately, because this dentist didn’t realize how traumatized the tooth was—and didn’t give it a chance to settle down after removing a cracked filling—her treatment resulted in the loss of the tooth; not all at once, but little by little such that the summer of 2013 was dental hell.
I changed course and sought recommended specialists to take over my case but, in the end, I was scheduled for an implant. The Biomet 3i implant—selected and placed by periodontist Michael Sonick, DMD, Fairfield,...
Innovative laboratory owners are educating the public about the dental laboratory industry through coverage in local newspapers. Our report includes helpful tips for getting news about your laboratoryâand its achievementsâin print.
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