20+ Digital Marketing Strategies
When it comes to marketing, more laboratories are going digital to reach dentists: They're building websites, using social media, advertising online and phasing out printed marketing pieces in favor of digital ones. Whether you're a novice or savvy marketer, LMT's coverage is chock full of unique ideas and easy-to-implement strategies that can get you started or take your digital marketing efforts to the next level.
Lab's Website Philosophy: Make It Easy
Christian Saurman, Vice President, New England Orthodontic Laboratory (NEO), Wilmington, MA, has implemented tools on his website to make case submission simple.
Kim Molinaro
Managing Editor · West Hartford, CT
Read More 2 minute read
Social Media: a Marketing Approach That's Here to Stay
It's time to get involved in social media: it's free, it's easy, and more and more of your competitors are doing it.
Kim Molinaro
Managing Editor · West Hartford, CT
Read More 3 minute read
How to Maximize Your Website, Email and Online Advertising Efforts
When it comes to marketing, more laboratories are going digital to reach dentists: theyâre building websites, using social media, advertising online and phasing out printed marketing pieces in favor of digital ones.
Robert Gitman
General Manager · Mechanicsburg, PA
Read More 7 minute read