7 Tips for Maximizing Your Website's Design

“Design is not just what it looks like or feels like, it is how it works,” said Steve Jobs, Co-Founder of Apple Inc.

Good design makes your visitors want to come back to your site and learn more about your lab or read more on your blog. Your website is a reflection of your laboratory; many times it’s the first impression a potential client will have of your lab. In fact, 75% of consumers choose not to buy from a business because of a poorly designed website⁺.

Here are 7 tips to keep in mind when designing your website:

1. Good web design always caters to the needs of the user. Every page needs to have a clear purpose and fulfill a specific user need in the most effective way possible.


2. Dentists searching the web want information fast so it’s important to organize your messages with titles, headings and bullet points so they can quickly read them with ease.


3. Most professional...
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