My Extra Degree: Online Customer Portal

By LMT Communications, Inc.

Posted Sep 13, 2017 in Management

“Our Rx Wizard is a portal for orthodontist-clients to communicate with us,” says Jennifer Oliver, Marketing & New Accounts Coordinator, NEOLab, an 84-person lab in Wilmington, MA. “When I walk a new client through our Rx Wizard account setup, the response is almost always, ‘That’s it? It’s so easy!’ We built this portal with the doctor and staffs’ limited time in mind; the last thing they want to do is sit in front of a computer at the end of a long day and submit prescriptions to the lab for an hour.


“The Rx Wizard has a drop-down menu format, basically meaning the Wiz does the thinking for the client and walks him through all of the prosthetic options.


“But I think the best part is the template feature. Clients can build templates based on their specifications or the appliances they most often prescribe. They can make a template for anything, color-code the template if they...

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About The Author

  • LMT Communications, Inc.

    LMT Communications delivers the business strategies, information, dental laboratory news and education that dental laboratory decision-makers need to succeed. In Print. In Person. Online.

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