Arrowhead Dental Laboratory: the Technician/Dentist Bond
Posted Apr 03, 2014, Published March 2014
Owner: Dr. Dick Barnes
With more than 200 employees, it’s no easy feat to get everyone focused on the same goal. But at Arrowhead Dental Laboratory in Sandy, UT, a singular mission gives meaning to the work day: helping customers become better, more productive dentists.
“Dr. Barnes emphasizes building relationships first and building the business second; that’s really become our culture here,” says Peggy Nelson, the lab’s Director of Business Development. “In fact, the bond between the people who work here and our customers is what makes work not a chore, but an incredible privilege every day.”
Because a team is assigned to each dentist-client to ensure personal service, technicians truly feel a part of the dental team and an extension of their practices; dentists become more than just a name on a case pan. Seminars held every other week also give the staff a chance to bond with clients, since technical support representatives often work alongside the dentists, and technicians sit in on courses to learn the processes and enhance communication with customers learning new techniques.
“Our signature course is the full-arch reconstruction course and we often see young doctors who are anxious on a Saturday morning develop confidence that they can incorporate it into their practices on Monday morning,” says Nelson. “It’s really gratifying to watch and knowing we’re part of an organization that’s responsible for that makes all of us quite proud.”
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