Marketing Your Lab for Success

Note: This seminar is from a past LAB DAY show

Effective marketing is a critical component for building a successful lab. It takes tremendous work and consistent effort. Keith Crittenden shares from his 40 years of dental lab marketing experience and provides practical and actionable steps for implementing a marketing plan modeled on the success of AmericaSmiles Network member labs.


  • Approved for 2 Professional Development credits
Speaker
  • Keith Crittenden

    President at AmericaSmiles/AMS Technologies · University Park, IL

    Keith Crittenden has been a dental technician for 40 years, having earned his certification from the Northwest School of Dental Technology in 1982 and starting his own lab in 1984. He is the CEO of United Dental Resources...

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About The Host
  • AmericaSmiles

    AmericaSmiles - Maximizing Your Lab's Potential - Visit us at LabDay - Booth D-46 (East Exhibit Hall)

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