Connecting in a COVID-19 World

Although the pandemic has complicated the way laboratories nurture client relationships, many are finding creative strategies for customer engagement—whether it’s addressing dentists’ pain points, offering new services or pivoting to virtual education.

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  • 3 Ways to Pivot to Virtual Education

    Here are three examples of laboratory owners who went virtual and sponsored "live" and engaging continuing education programs.

    Laurel Carbonneau
    Laurel Carbonneau

    Associate Editor · Bethlehem, CT

    Read More 6 minute read

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