Results-Driven Marketing: Lab Owners Share Strategies that Work

Four lab owners offer their sure-fire strategies to attract and keep the attention of dentist clients. Plus: data from LMT's latest Marketing Survey.

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  • Marketing: By The Numbers

    Sixty-eight percent of laboratories market their services to dentist-clients. Wondering how your efforts compare to those of your peers? Here’s the data from LMT’s latest Marketing Survey*.

    29% of them set an annual marketing budget. Of that group, the majority spend 1-2% of their annual...

    Kim Molinaro
    Kim Molinaro

    Managing Editor at LMT Communications, Inc. · West Hartford, CT

    Read More 1 minute read

  • Skyrocket Growth with Instagram Videos

    In 2022, we began working with a local video production company, Rhymes with Timpani, to develop a social media campaign focusing on Instagram Reels, short videos that are pushed to your followers as well as users who aren’t following your account. Besides occasionally posting photos, we didn’t...

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    Adrielle Ahokas

    Owner at Chameleon Digital Dental Lab · Fuquay-Varina, NC

    Read More 2 minute read

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