As a result of rapid growth in its digital services, Albensi Laboratories was bursting at the seams. Now, its new building features a well-organized layout, energy-efficient systems and room to grow.
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“Change, consolidation and new business models are inevitable, but survival, growth and a seat at the table are optional. Your future in the next several years is dependent on what you decide to do,” said Mark Murphy, DDS, in his State of the Industry presentation at the 88th Annual Cal-Lab Meeting. “We have tremendous control over what our role will be in the future. You can’t change the direction of the wind, but you sure can set your sails.”
Other speakers during this year’s meeting offered ideas on exactly how to set those sails. Terry Fine, President of AMG Creative, encouraged attendees to embrace social media as a marketing tool during his presentation, Social Media: Truths, Perceptions and Myths, citing these statistics:
70% of small businesses use Facebook for marketing.
69% of dentists have a Facebook page.
On average, for every eight minutes people spend online, one minute is on Facebook.
The fastest growing demographic group on Twitter is...
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Owner: Don Albensi, Sr.
When Albensi Laboratories says its employees receive a Total Rewards Program, it means total. Along with paying 100% of the staffs’ medical, vision and dental coverage, the lab also provides flexible working hours, life insurance, a 401(k) program with matching and access to a financial advisor. The laboratory even offers a 12-week Fit Camp—including aerobic classes, strength training and advice on healthy eating—twice a year and pays 50% of the cost for each employee.
Benefits like these are what led the staff to vote the laboratory one of the 2013 Top Workplaces in the area in the Pittsburgh Post-Gazette. They also helped Owner and CEO, Don Albensi Sr., earn the newspaper’s title of Top Boss of a small business.
Albensi, who opened the lab in 1979, has grown the business from three to 94 employees by creating a positive atmosphere and acting more like a coach than a boss, according to Technical Manager Ernie...
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Don Albensi, CDT, is the Owner/CEO of Albensi Lab. After attending Pennsylvania State University and Median School, he worked as a ceramist before opening his lab in 1979. Albensi is also a Lab Management Consultant and has spoke for various dental manufacturers and universities.
LMT’s 2012 Fee Survey shows an increase in the orthodontic sector, where fees have risen a healthy 8% since 2010. In fact, two-thirds of orthodontic laboratories say they've raised prices an average of 5% just within the last year.
LMT Original Research © 2015
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