As a kid, James Grady never envisioned working at his father's laboratory; he wanted to "do his own thing." But then he grew up.
"It was when I was in college that I realized the opportunity I'd be passing up. How many people can graduate and get involved in an established business at the level I would be able to?" says James. So, after earning a BS in public relations from East Carolina University, he went back to school to earn another degree in dental technology so he could have the complete picture of the business.
In 2001, he joined the laboratory his father, Arey, had founded 25 years...
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One-on-one interaction is a higher priority than ever before now that the economy has exacerbated the price-cutting phenomenon, according to LMT’s 2012 Fee Survey. To enhance customer relationships, respondents are offering more client education, joining study clubs and finding opportunities just to get more "face time" with their dentists.
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