In this economy, working faster, smarter, better is the key to riding out the storm. Here are 3 easy-to-implement tips that can lead to a leaner, meaner, more efficient laboratory operation.
Problem: I want to find a concrete way to reward customers who have remained loyal to us and haven't been lured away by lower prices in this economy.
Strategy: Consider a loyalty rewards program; many laboratories have programs that award dentist-clients cash, credit or even travel credits equal to 2-5% of their total volume. In 2009, Doug Egts, Owner of Esthetic Dental Creations in Rawson, OH, was spurred...
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As of September 2006, more than 5,000 dentists in the U.S. have purchased chairside CAD/CAM systems and are fabricating more restorations in-house.
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You know what they say: you never get a second chance to make a first impression. Here are five ways to cultivate loyalty and make sure first-time customers become long-term clients.
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- 78% Don’t have the equipment, staff or expertise in house - 48% To offer a wider variety of restorations - 12% When they have too much work/to even out the workflow - 11% To test new products and restorative materials before making purchases - 7% When the lab is short staffed - 3% When our equipment is down/being repaired
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LMT Communications delivers the business strategies, information, dental laboratory news and education that dental laboratory decision-makers need to succeed. Through LMT Magazine and our LAB DAY shows, LMT works to advance excellence in dental technology, enhance the products, services and communication of dental technicians, and give dental laboratory owners and managers the tools they need to flourish. Learn More »