• October 2013
  • Ivoclar Vivadent to Host Online Broadcast On the Future of CAD/CAM

    Ivoclar Vivadent announces it will conduct an online broadcast addressing the future of CAD/CAM in the dental laboratory on October 22, 2013, at 11 a.m. EST/8 a.m. PST. Interested laboratory professionals can register at www.FutureofCADCAM.com

    The Future of CAD/CAM online broadcast will provide viewers...

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  • April 2013
  • Smile to the Max: Ivoclar Vivadent Launches New Patient Website

    Featuring nine real-world patients, Ivoclar Vivadent's new website tells dental consumers how IPS e.max can give them the smile they've always wanted.

    To members of the dental laboratory community, "e.max" is one of the most recognizable brands on the market but, thanks to Ivoclar Vivadent's new consumer marketing campaign, it may soon be a household name, too.

    The company has launched a new website, www.smiletothemax.com, to provide consumers with easy-to-understand information about IPS e.max,...

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  • July 2011
  • LMT at Ivoclar Vivadent: Meeting Industry Changes Head-on

    "The speed and velocity with which things are changing in our industry is unprecedented," Bob Ganley, CEO, told LMT during its recent visit to Ivoclar Vivadent's Amherst, New York facility. "The market is asking for change. Dentists and technicians are looking for technologies and services that save them time or make their businesses more profitable."

    Ganley and his team are making sure they're embracing those changes, and that their laboratory- and dentist-clients are prepared for them. During...

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  • May 2011
  • IPS Empress® Esthetic Pressed Ceramic System From Ivoclar Vivadent

    RESTORATIVE CHALLENGE: A 28-year-old female patient presented with large diastemas on her anterior maxillary teeth. She disliked her overall tooth display and "gummy" smile, and the disharmony between her left and right buccal corridors (see Figure 1). Following a complete diagnostic examination, it was apparent that the patient exhibited premature wear and slight—although uniform—discoloration of her maxillary dentition. The patient had no pre-existing restorations.


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