More and more businesses are adopting content marketing strategies since social media has made it easier than ever to share content. In its June/July issue, LMT looked at the benefits of content marketing and profiled six laboratories that have implemented it into their marketing efforts. Read it first here.
Below, Derek Van Volkom, VP of Account Services, Lanmark360—a marketing agency specializing in dentistry and healthcare—shares some additional tips he feels every lab owner should keep in mind as they focus on content marketing:
Pictures are powerful. Videos and photos are gaining the most traction on social media. If you feel like video is too cumbersome, remember photos are super easy and can be uploaded to any medium you’re using (Facebook, Twitter, Instagram, etc.). If you have a great looking case that looks amazing, snap it, upload it and see how many “likes” it gets. It could be something the doctor hasn’t seen before.
Don’t forget LinkedIn....
To help dentists reap the benefits of their chairside CAD/CAM systems, Christian Scull sets up in-office laboratories, establishes protocol and trains dental assistants to design and finish the units.
From non-traditional work schedules to wellness programs, laboratory owners are thinking outside the box to help their employees better juggle work and personal lives.
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Owner Chris May, CDT, was well positioned for growth. His 12-year-old laboratory, May Dental Arts in Fenton, MO, was successful, modern, efficient and well-staffed with 30 employees. But he also felt he had taken the business as far as he could on his own; he wanted additional capital, marketing assistance and IT support in order to grow his lab further.
May and industry veteran Donald Park have been friends for over five years, first meeting when Park worked for a CAD/CAM manufacturer and May was his customer. May knew that Park had a good understanding of laboratory operations and would periodically ask for his advice. Park knew May ran a top-notch laboratory. During that same time, Park had been talking with Long Trail Holdings, a private equity firm interested in getting into the dental laboratory market.
The result of those connections came to fruition earlier this year with the creation of Central Dental Holdings LLC (CDH), backed by Long Trail Holdings. CDH acquired May Dental Arts...
Artistic Dental Lab in Chicago has been a member of TEREC N.A. (Technical Research Consortium of North America) for only three months but CAD/CAM Manager Dan Ulaszek, CDT, feels they’ve already gotten their yearly dues’ worth and then some.
For example, at Ulaszek’s first meeting in January, another member recommended a milling disc supplier that will save Ulaszek over $2,000 a year, and he also had an opportunity to measure his lab’s production against other labs using the same systems. “You never really know how well you’re doing until you can compare apples to apples with another lab; that information is priceless,” he says. “We learned so many little pearls of wisdom at our very first meeting and have been able to look at our lab from a different point of view because of it.”
Founded in 1985, TEREC holds three meetings each year in different areas of the country. Each meeting features presentations from manufacturers and other industry...
Laboratory Owner Bill Atkission explains how the Bio-copy function of inLab SW 15 copies the patient’s intact natural teeth, the temporary restoration or a diagnostic waxup to create anatomically correct restorations.
There were many companies exhibiting at LMT LAB DAY for the first time:
Based in São Carlos, Brazil and founded in 1977, Bio-Art Equipamentos Odontologicos offers a variety of small equipment, including articulators and facebows, microblasters, vacuum forming machines, curing lights, magnifiers, ultrasonic machines and more. Its Bio-Art semi-adjustable A7 Plus Articulator is made of aluminum and offers a modern design that provides greater visibility. It combines several features—including a Fixed Intercondylar distance at the average 110 mm; curved condylar guide; adjustable condylar guide angle; adjustable Bennet Angle; and Central Lock—making it easy to use. Visit www.bioart.com.br.
Chung Song (Sunburst) is a Korean manufacturer and exporter of lab equipment and consumables. It offers a wide variety of products including micromotors, polishing systems, plaster trays and more. Visit www.dentalmicromotor.com.
DDS-Pro USA launched its new DDS-3D Printer, which has a...
Biodenta North America launched its DentaSwiss PreFAB-4 system, an open CAD/CAM system with a price point below $30,000. Using the system, that includes the DS1300 wet milling unit and 3Shape scanner and design software, laboratories can produce CAD/CAM custom abutments in compliance with FDA regulations provided they establish a quality management system fulfilling the QSR requirement; register with the FDA as a Biodenta (contract) manufacturer; and follow Biodenta’s device master record (DMR) and specifications for production, quality check and labeling.
The company has worked closely with FDA consultants for the past six years and attained FDA 510(k) premarket notification clearance on the final product—custom CAD/CAM titanium and hybrid abutments—rather than on a closed system. “By offering transparent and university-validated CAD/CAM products and solutions, we have become a key dental laboratory industry partner who will support labs in achieving their long-term...
Alongside demonstrations from well-known technicians including Peter Pizzi, Thomas Sing, Jungo Endo and Javier Vasquez, Harvest Dental debuted several new products in the LMT LAB DAY Exhibit Hall.
Developed by Sascha Hein and the Bio-Emulation group—a collaborative, global think tank of renowned clinicians—Visual Eyes is an optical contact liquid you mix into your ceramic powders to see the actual fired shade of your wet ceramic restoration prior to firing.
Scan Ink is a 3-micron scanning film for achieving non-glaring surfaces for CAD/CAM scanning. Apply a thin layer using a brush or spray bottle; it’s quick drying and easy to clean off.
The ZCAD Wax Press 98 System is a new CAD/CAM wax system synergizing digital and analog workflows. The system includes millable waxes that produce strong and smooth wax patterns as well as premium modeling waxes for harmonious post-milled adjustments. Available in Beige, Gray, Brown and White.
For more information, call 800-706-7599...
Celebrating its 10-year anniversary of exhibiting at LMT LAB DAY Chicago, 3Shape launched a special campaign offer for laboratories that already own a 3Shape lab scanner: they can now purchase an additional 3Shape lab scanner and receive up to five years of 3Shape LABcare™—that includes training, unlimited software upgrades, access to more than 50 training videos and global support—for free. Two years of LABcare are included with every scanner purchase and the additional number of years depends on the scanner model you purchase: an extra three years for D750, R750, D850, R850, D900L and R900; an extra year for D1000 and D2000.
“Our new 3Shape ‘Pump up the volume’ campaign gives labs a cost-effective means to meet the growing demand for digital production while at the same time, staying up to date with our latest technology,” said Flemming Thorup, President and CEO at 3Shape.
During his lecture at LAB DAY, The Latest and Greatest Innovations from...
Amann Girrbach introduced Ceramill Zolid FX Multilayer to the U.S. market at LMT LAB DAY Chicago. Ceramill Zolid FX Multilayer is a polychromatic, super-high-translucent zirconia with an integrated shade and translucency gradient. Smooth shade transitions simulate enamel, dentin and cervical shades in a naturally fluent progression without shade break lines; each Ceramill Zolid FX Multilayer blank covers two VITA tooth shades.
To ensure complete shade stability, Amann Girrbach has linked the shades integrated in the blank with an intelligent nesting concept. Material-analogous visualization of the shade gradient enables the user to position the design in the blank according to the selected tooth and mill it. Ceramill Zolid FX Multilayer is currently available with shade gradients 0/A1, A2/A3, 0/B1, B2/B3; other shades are in development.
In addition, Amann Girrbach now has three U.S. distributors—CAP, Benco Dental and Esthetic Professionals—and is offering the complete line...
DENTSPLY launched two new products at LMT LAB DAY:
The ATLANTIS CustomBase solution is a combination of an ATLANTIS patient-specific abutment and an ATLANTIS Core File with a screw access hole already indicated, providing a proper foundation for screw-retained restorations. Available for all major implant systems, and in titanium or gold-shaded titanium, the solution offers a customized emergence profile for soft-tissue esthetics, built-in anti-rotational features created by the patented ATLANTIS VAD (Virtual Abutment Design) software, and a retentive surface.
“By incorporating the new ATLANTIS CustomBase solution, laboratories can avoid all the confusion and any concerns related to the restriction for use of titanium blanks and titanium bases by dental laboratories who are non-510(k) holders to hand-milling only,” said Matt Gassel, Director of Marketing, DENTSPLY Implants North America. “This latest solution streamlines workflow efficiency and allows the laboratory...
“We’re in the midst of the fourth industrial revolution: it’s all about interoperability of devices and connectivity between dentists and labs. The end result is better patient care.” said Stanley M. Bergman, Chairman of the Board and CEO of Henry Schein, kicking off the company’s Evolution of Digital Dentistry Summit 2016 at the Museum of Science and Industry, held during the Chicago Midwinter Meeting in February.
After a reception during which attendees could network and visit the nearby exhibits in the museum, there was a panel discussion on digital dentistry moderated by Rich Miranda, President, Global Prosthetic Solutions and Laboratory Group, Henry Schein.
“What’s the one problem we’re all trying to solve? Inconsistency,” said Panelist Richard Harrell, CDT, Chief Development and Operations Officer of DSG. “Digital technology eliminates the human touch points and thus the primary point of introduction of variable to the manufacturing...
Zahn Dental’s LMT LAB DAY Ballroom was bustling with attendees eager to see the company’s new line of open CAD/CAM equipment, Novux®, for printing, scanning and milling. The printing line includes the NX 3 Print and NX 4 Print printers and the NX 3D Print Box for post-curing. For scanning and milling, options include the NX100 scanner, NX Mill4 four-axis dry mill, NX Mill5 five-axis wet/dry mill and NXS-Plus and NX M-Therm sintering furnaces. The mills are designed for a wide variety of materials, including Zirlux®, Zirlux Acetal, BruxZir®, KATANA, wax, titanium and non-precious metals. Distributed in Belgium by Arseus Lab, the system is now available in the U.S. through Zahn Dental.
The company also expanded its comprehensive Zirlux line with Zirlux 16+. These pre-shaded zirconia discs and blocks correlate with the 16 classical VITA shades as well as white and bleach shades. Demonstrating greater than 44% translucency and a flexural strength of 1,200MPa, Zirlux...
Panthera Dental featured two new bars developed in collaboration with clients in order to meet their needs.
The Integrated Bar™ is a wrap-around implant bar that can be removed by the patient. Once the bar is removed, the patient only has to clean the small abutment. Nylon serves as the retention element that keeps the bar in place; it’s available in three colors and ranges from extra soft to strong retention. With its practical design, the system can be used directly on the head of the implant with an angle of up to 30°.
The Lock ‘n’ Release™ is an upgraded version of a 10-year-old concept developed by Dr. Richard Taché and André Archambault, RDT. The system initially did not include an implant bar; it was intended to allow the prosthesis to be removed by pressing two buttons. Panthera Dental updated the concept to a CAD/CAM version for a custom adjustment and now includes a bar. The simple mechanism allows patients with dexterity issues...
In order to offer a comprehensive suite of CAD/CAM solutions for digital dentistry, Digital Dental Lab and Dental Laboratory Milling Supplies have merged to form Digital Dental. Headquartered in Scottsdale, AZ, the new company offers the leading brands of Crystal® Zirconia, Dental Mill machines and SinterMax ovens.
The four founders—Scott and Anna Atkin of Dental Laboratory Milling Supplies and Kim and Cameron Karpowitz of Digital Dental Lab—have been working closely for years; all are staying on at the new company and are excited about the growth opportunities ahead.
“We are entirely focused on being partners with our customers,” said Kim Karpowitz. “I believe this merger uniquely positions us to continue our leadership role in milled full contour posterior, anterior and implant restorations.”
The merger transaction also provides new capital for growth. It was arranged and led by St. Louis-based Villhard Growth Partners (VGP) which specializes...
Digital technology product lines continue to expand and this year’s attendees got the first look at new scanners, 3D printers, milling units and software options, as well as a host of new materials.
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Is the number of U.S. labs shrinking?
Yes. The number of U.S. laboratories grew steadily from the late 1930s, peaking at approximately 11,500 labs in 1995. That number held pretty steady through the mid-2000s and then began a slow decline. Today there are just about 8,000 labs, including in-house labs; this figure is not expected to hold steady since more boomers will be retiring over the next 10 years.
How many laboratory owners will retire in the next five years?
Just over one-third of laboratory owners plan to retire by 2020. The most popular exit strategies are selling off their equipment and shutting their doors or selling to an unrelated third party, such as a competitor or laboratory group.
How many laboratories have in-house digital fabrication equipment?
58% of respondents to LMT’s 2015 State of the Industry Survey offer digitally fabricated restorations. Of that percentage:
78% have at least one scanner
59% have at least one milling machine
24% have at least...
With LMT’s LAB DAY Chicago right around the corner—February 26 and 27—it’s time to finalize your plans to get the most out of our industry’s biggest, busiest show! Here’s a look at some of the special promotions, raffles and demonstrations available inside the LAB DAY Exhibit Hall.
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At the 12th Annual DLOAC CAD/CAM Expo and Symposium, LMT got a first-hand look at more esthetic materials, new software upgrades, more powerful equipment, and more!
Over the last half century, Dickerman Dental Prosthetics has made many changes, but one thing has remained the same: at age 83, Founder Myron Dickerman still comes to the laboratory every day.
That’s the question on everyone’s mind these days, especially since the NADL released an alert on the in-house milling of custom abutments in November. Here are the details, including the NADL’s alert, the FDA’s heightened enforcement efforts, and responses from the marketplace.
- November 2015
“We knew we could no longer build a value proposition around technology that can be procured by anyone,” says Lab Owner Mike Hill. Read about his strategies for engaging clients on a new level.
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